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Social Media Use Policies: What They Are & Why You Need One

Excessive social networking at work erodes productivity
A video posted on YouTube shows your employees engaging in sexually inappropriate behaviour at work
An employee makes disparaging remarks about the organization and customers on Facebook
African Canadian employees complain about a racist blog written by a co-worker

Employees may believe that what they say or do on social networks is private communication or just griping around the virtual water cooler. But as the above examples highlight, inappropriate use of social media by employees—at and outside the workplace—can do serious damage to an organization. And it’s not just the disgruntled and the bad eggs that can get you into trouble. Even seemingly innocuous remarks like “Suzy is responding well to treatment” by a nurse on her Facebook page could expose a healthcare organization to liability for privacy and ethics violations, warns Ontario HR lawyer, Dan Michaluk.

The key to protecting your organization: Create...

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