One of our employees has her own company that she advertises on her personal Linked-In account while also clearly stating that she’s an employee of our organization. Do we have the right to insist that she not state her association with our company?
Even though it’s a personal account, you can ask and even demand that the employee to refrain from associating herself with both companies, especially if you have clearly written policies or ethics codes banning employees from using your corporate name, logo, property, etc. for their personal or professional endeavors without your permission. Simply having a personal business may be grounds for discipline if it creates a conflict of interest or reduces the employee’s productivity.
At the end of the day, don’t get cowed because this is personal social media and keep in mind that court cases have made it abundantly clear that employers do have grounds to discipline employees for what they post about the company, its clients, employees, etc. on their private social media accounts